"I have a strategy to solve the DevOps transitional challenge. It is called reducing inertia that can be seen on daily basis in finances, team behaviour and tech stacks. Reducing the friction in these areas is key to successfully move to the DevOps way of work. For me, ‘inertia’ is a good way making value flow visible and I’ve been using it as the priciple underlying my work. This approach can be applied especially successfully in more complex environments, such as enterprises." Joep Piscaer is a technologist with team building skills. He likes all things infrastructure (cloud, storage, virtualization), but really shines when it comes to DevOps and Infra-as-Code. Currently Joep is building the Jumbo Tech Campus. It is the second biggest supermarket in the Netherlands and the fastest growing online supermarket there.